International Consulting
Project Timeline:
January 2022 - Ongoing
This digital service marketing agency needed a website. Our goal is to help this brand help their consumers understand and be able to educate on and answer a unique set of questions to optimize the brand's digital marketing approach to Western consumers when selling Chinese digital marketing consulting services.
Objective: This digital service marketing agency needed a website. With two massive and complex environments co-existing, the digital world can be difficult to navigate for brands, especially when compared to China marketing with almost no bridges between the two of them.
Our goal is to help this brand help their consumers understand and be able to educate on and answer a unique set of questions to optimize the brand's digital marketing approach to Western consumers when selling Chinese digital marketing consulting services:
How do you grab the attention of Chinese consumers online?
How do you convert attention into curiosity, and curiosity into action?
How do you retain Chinese audience interest?